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Marketing Masterclass – Why aren’t your website visitors converting? Simple steps for immediate effect.

March 6 @ 9:00 am - 12:00 pm

£10 - £20
MIY4Biz Masterclass

Do you regularly get high volumes of visitors to your website but the ratio to actual on-line sales is much much lower?

Conversion Rate Optimisation (CRO) is a relatively new tool within website marketing.This Masterclass will explain the process and different elements of analysis that go into CRO, and will include up to three practical exercises to allow you to go away with immediate action to take to improve your business website.

Why attend?

If you’re involved in running an ecommerce website or one that generates leads then this is a must attend Masterclass for you. You will learn simple, practical tips to take away and implement immediately to increase revenue through your website. CRO is a growing industry and increasingly on the to-do list of marketing and sales teams.

Benefits of attending

As this Masterclass is being delivered by CRO consultants who’ve successfully delivered large uplifts for businesses they’ve work for you’ll receive first-hand key pointers on how to have a successful website of your own.

This Masterclass will provide tips on:

  • Understanding how to set achievable website goals
  • Buying personas and key attributes customers look for in a business website
  • Google Analytics and some of the key pitfalls to avoid
  • Which industry tools can be best implemented to benefit your website
  • CRO tools and best practical uses

In order to gain maximum benefit from the interactive sessions in this Masterclass, you’re encouraged to bring your own laptop or tablet device. Access to Google Analytics would also be beneficial.

Who should attend?

If you’re a Head of Marketing, Head of Ecommerce, Business Owner or have responsibility for running an ecommerce website attracting over 2,000 visitors per month, then this Masterclass is for you.

Raindrop Digital help businesses optimise their websites with proven conversion optimisation strategies that improve user experience, reduce page and checkout abandonment and increase revenue.

Organiser

Make It York
Phone:
01904 554400
Email:
business@makeityork.com

Venue

3aaa York
1st Floor, Merchant House, 11a Piccadilly
York, YO1 9WB
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